I’ll be the first to admit that I was rather nervous about how my time at the Evolution Bureau would turn out. They’re an agency I didn’t have much contact with over the past year and I was unsure as to how they’d react to the project. Well, those anxieties have come and gone, and now I find myself sitting in the EVB office, eager to show the team what this little adventure is all about.
At first glance, EVB's digs remind me a lot of Recess Creative. It’s a smaller space that encompasses two levels and utilizes an open-floor plan to create a warm and inviting atmosphere. Throughout the office, large wood beams, exposed ducts and plenty of crazy knick-knacks help create the space's rather unique and vibrant personality. And much to the dismay of my waistline, they also have a rather large stockpile of snacks. While I’ve only met a portion of the team, I can already gather that they’re a fun and energetic bunch. They continually exude a certain liveliness that fills the room with laughter and cheerfulness throughout the day. It’s a vibe I’ve grown used to on the trip, because it turns out happy people tend to be more creative—go figure. I have a feeling this is one of the many factors that helped EVB win their extremely impressive roster of clients, which includes Jameson, Facebook, Nike and HP.
Much to my delight, I've actually come to learn that several people in the office already fully support what we're trying to do with #TGAA. In particular, I had a very nice conversation with EVB's CEO, Daniel Stein, where we discussed the trip's progress, as well as ideas on how to cap the whole thing off. We're also going to set up an in-agency Q&A session next week, so I can field questions from the team's younger members and also give everyone a better idea of why I'm there. As if that wasn't enough, they're also going to help put me in touch with other agency folk around the city and administrators at the Miami Ad School. It's only my third day in and already I can't thank EVB enough for how much they're doing to ensure I get the most out of my time in the bay area. Needless to say, December is shaping up rather nicely.